Privacy Policy


This Privacy Policy is part of our Terms & Conditions available on our Website. Please read this Privacy Policy and the Terms & Conditions before you use our website.

The Kendal Corporation Privacy Policy


Effective April 28, 2020

The Kendal Corporation (“Kendal,” “we,” “our,” or “us”) has adopted this Privacy Policy to guide how Kendal collects, uses, and discloses personal information. This Privacy Policy explains our practices when we collect, use, and share your personal information, which may include:

  • Information that identifies you directly, such as your name, e-mail and mailing addresses, and phone number;
  • Information about your contacts and activities with us; and
  • Information collected using cookies and similar technologies when you visit our Website, such as your IP address, device ID, and internet usage.

Your Consent to This Privacy Policy and Terms & Conditions

This Privacy Policy is part of our Terms & Conditions available on our Website. Please read this Privacy Policy and the Terms & Conditions before you use our website www.kendal.org. By accessing this Website, communicating with us online or offline, or visiting our office, you are accepting the terms of this Policy, which may be updated and amended from time to time. If you do not want your personal information used or disclosed in the manner described in this Privacy Policy, then you should not use our services or provide us with your information.

Personal Information We Collect

The term “personal information” as used in this Privacy Policy refers to information that identifies, relates to, describes, or is reasonably capable of being associated, directly or indirectly, with an individual.  It does not include information that has been modified in a substantial way so that it no longer can reasonably identify or be linked to an individual.  The categories and types of personal information we may collect from or about you will depend on the source and context in which we acquire your personal information.

Information you provide.  We request your contact and other pertinent information when you contact us about any aspect of our work or service.

Records of communications.  Our systems routinely log and retain records of incoming and outgoing phone calls, voicemails, emails, faxes, and text messages, as well as originals and electronic copies of letters and documents.

Online activity.We automatically track and collect the following information when you visit our Websites: IP address; domain server; type of computer; type of web browser; and geolocation. We use this information to recognize you when you return to our Websites and for marketing and communicationpurposes. For more information about how we use and how you can restrict this automated collection of data about your online activity, see the section titled “How We Use Cookies.”

In-person visits.  When you visit our office, we may collect your name, the date and times you visited, and who you were here to see.  We may also use security cameras and other technologies to protect the physical security of our offices.  If you use our guest wireless network, we may also log information about your use of that service for network administration, analysis, troubleshooting, and other operational purposes.

Other sources. We may receive information about you from professional referrals, Kendal Communities, sources in the field of aging services, and marketing research.

Payment data.  We collect data necessary to process payments for events, and data is stored by a third-party payment processing service.

How We Use Personal Information

Kendal may use the personal information described above for multiple purposes, including:

  • Responding to requests for information.
  • Sharing information with Kendal Communities and Communities that are under development which are listed on the Website.
  • Sending direct emails and mail you requested or that we believe may be of interest to you based upon the information you provided and about our programs and services.  We may also send you text messages if you give us “opt in” permission.  See section titled “How to Opt-out of Direct Marketing.”
  • Inviting you to events hosted or sponsored by The Kendal Corporation or its Communities.
  • Conducting business operations.
  • Reviewing job applications.
  • Operating the Website, including testing, usage analytics, market research, troubleshooting, and improving.
  • Protecting the Website and operations against fraud, unauthorized access attempts, identity theft, or other unlawful activities.
  • Defending, protecting, and enforcing our rights, interests, and property.
  • Protecting the rights of and interest of our Communities, personnel; and others.
  • Maintaining the physical security of our offices.
  • Complying with applicable laws, regulations, and other legal requirements.
  • Enforcing this Privacy Policy and our Website Terms of Use.

How We May Share Your Information

We may disclose personal information or personal information may be accessible to the following categories of third parties:

Kendal Corporation’s Affiliated Communities and companies for marketing and service optimization.

Third party Service Providers who support our business operations.

Data Analytics.  For more information, see the section titled “How We Use Cookies.”

Compliance with Laws and Legal Process and Liability Insurers.  To comply with applicable laws, we may disclose your personal information to third parties in response to a court order or subpoena. In addition, we may disclose your personal information, without notice to you, to government agencies in response to lawfully issued requests.

Online Advertising.  We may partner with a third party to display advertising on our Website and to manage our advertising on other websites and mobile applications. A third party will use technologies such as cookies to gather information about your activities on our Websites and mobile applications and other websites and mobile applications to serve internet advertising based upon your browsing activities and interests. See the section titled “How We Use Cookies.”

Protection of Our Websites and Services.  We may disclose your personal information to third parties to enforce our Terms and Conditions, Codes of Online Conduct, protect our rights and properties, or protect the rights and properties of our guests and users of our services.  For these purposes, we may disclose personal information to government agents, including law enforcement, private companies assisting with fraud protection or investigation, and our professional advisors.

Business Transactions.  Nothing in this Privacy Policy is intended to restrict our ability to engage in a business transaction for any lawful purpose without notice or compensation to you, such as a financing, reorganization, merger, or a sale or transfer of all or part of our business, equity, or assets. To prepare for or undertake such a transaction, we may disclose personal information to the transaction’s parties and their advisors if we have a legitimate interest in doing so and subject to appropriate confidentiality protections.

How to Opt-Out of Direct Marketing

If you prefer that we stop including you in our direct marketing, you may notify us in one of the following ways:

  • Emails: Click “unsubscribe” in any e-mail you receive.
  • the number from which the text was sent. After you opt out, your phone location will no longer be identified, and you will no longer receive automated messages.
  • Direct mails: Send a letter to this street address:

The Kendal Corporation 
Attention: Marketing Opt-out
591 Collaboration Way
Suite 603
Newark, DE 19713

Security Protections

Kendal maintains reasonable security procedures and practices appropriate to the nature of the categories and types of personal information we collect to protect against loss, misuse, unauthorized access, disclosure, alteration, or destruction. However, please be aware that methods of electronic transmission and electronic storage are not completely secure, and we cannot guarantee the security of your personal information. Therefore, you use our Websites and services at your own risk and we do not guarantee the performance or adequacy of our security measures.

Retention of Personal Information

We retain personal information for the appropriate time period to achieve the purposes identified in this Privacy Policy, by taking into account the applicable records retention requirements under applicable laws and regulations.

External Links

We provide links to other websites, including social media platforms, only as a convenience to our users. The links do not mean that we endorse the materials disseminated at those locations. We also maintain an online presence on social media platforms.  When you interact with our pages on these social media platforms, including “liking” our pages, sending us direct messages, or submitting other information, your information is subject to the data practices of these platforms.  If you use these links to other websites or social media features, the third parties that operate those locations may collect your IP address, which page you are visiting on our Website, and may set a cookie to enable the feature to function properly. We are not responsible for the privacy practices, content, or reliability of any third-party links to our Website. If you have any questions about how these third parties collect or use your information, you should review their privacy policies and contact them directly.

How We Use Cookies

Information collected when you access our Website. When you visit or use our Website, Kendal and third parties we authorize place cookies and other internet devices on your browser to enable some of the functionality of the Websites and mobile applications and to collect technical data about your use of our Website. Similar identifiers are used for serving ads on third-party websites and mobile device applications. Different types of cookies will remain on your device for different time periods, including the following:

  • Session cookies are temporary and only remain on your browser until you close the browser after using the Websites or apps. Session cookies facilitate the efficient operation of the Websites.
  • Persistent cookies stay on your browser after you have visited or clicked on the site. For example, when you log onto our Websites or apps, a persistent cookie helps us identify you as a unique visitor and is used to remember your account access information and preferences the next time you log in.

The types of information collected include the following: IP address, internet domain name, browser used, operating system, device information, telephone number of your device, location, time of visit, referring site or application, files visited and time spent in each file, time and date of each visit, and email.

How we use and share information collected using these technologies. We use information collected by cookies and similar technologies to further our legitimate interest in building a business relationship with visitors to the Website and apps to:

  • Administer and monitor the use of the Website and apps by measuring the number of visits, average time spent, page views, and other statistical data;
  • Store visitor preferences, account information, and deliver more personalized services;
  • Enable third party advertisers to collect data for targeted advertising purposes; and
  • Analyze the overall customer experience to improve our products, services, and performance of the Website and apps.

How to Restrict Cookies.  You can control how cookies and other internet technologies are used to track and log your online activities in several ways:

  • Manage the preference settings on your browser and device;
  • Communicate directly with Google as explained at https://policies.google.com/privacy;
  • Purchase a utility from an independent software provider that you install on your computer browsers to make website visits anonymous; and 
  • Visit www.aboutads.info/choices to learn more about personalized advertising and how to opt out of personalized advertising on your web browser and mobile apps by companies participating in the Digital Advertising Alliance.

If you restrict the use of cookies and other technologies, some of our Websites or apps cannot be fully utilized. If you choose to restrict targeted advertising, you will still receive ads, but they will not be personalized.

SPECIAL NOTIFICATION FOR CALIFORNIA RESIDENTS – YOUR CALIFORNIA PRIVACY RIGHTS

Individuals who are residents of California and have provided certain personal information to us may request information regarding our disclosures, if any, of that personal information to third parties for direct marketing purposes. Such requests must be submitted to us as explained in the section “How to Contact Us”.

Such requests must include the reference “Request for California Privacy Information” on the subject line and in the body of the message and must include the email address or mailing address, as applicable, for us to send our response. This request may be made no more than once per calendar year. We reserve the right not to respond to requests submitted other than to the address specified under “How to Contact Us.”

How to Contact Us

If you have questions, comments, concerns, or complaints about our Privacy Policy or how we handle personal information or if you are a California resident making a request under California law, please contact us by visiting the “Contact Us” section of our Websites or by writing to us at:

The Kendal Corporation
Attention: Corporate Compliance Officer
591 Collaboration Way
Suite 603
Newark, DE 19713

If you do not receive acknowledgment of your correspondence or the matter is not satisfactorily addressed, you should call 888-616-1054 and request to speak to a representative.

Changes in Privacy Policy

We will post and link changes to this Privacy Policy on our Websites and the changes will be effective on the date of posting. We will not provide any separate notification of changes to this Privacy Policy.

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